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  • tawnypress: SASS vs. LESS - "Which CSS preprocessor language should I choose?" is a hot topic lately. I've been asked in person http://t.co/tNyR2Hai
  • tawnypress: Responsive Images and Web Standards at the Turning Point - Mat Marquis keeping us up to date on the responsive image... http://t.co/drn43RUv
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blog archive
LinkedIn Social Network and Spam

I enjoy the benefits of connecting with colleagues, friends, clients and other people in our industry.
This isn’t random spam, this is spam being created by network connections.  How can this be? Interestingly, everyone views spam slightly differently.  I have found a few, who view it as the reason they have a network, which I find interesting.
The benefits of LinkedIn are plentiful, however using it as an adverting tool is not one of them.
Obviously, everyone in LinkedIn has a product or service to promote, but I find the direct emails, which are apparently random in nature, as they not directed to [...]

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October 10th, 2008, Author: Tawny Press

Tags: Business networking, Linkedin, LinkedIn Group, social network, Social network service, Web 2.0
Posted in Etiquette, Featured, Networking | 9456 Comments »http://www.einnoventions.com/blog/social-media/networking/linkedin-social-network-spam/LinkedIn+Social+Network+and+Spam2008-10-10+19%3A22%3A02Tawny+Press

BlogWorld Expo 2008

My business partner and I attended BlogWorld 2008 in Las Vegas recently. We had not planned this event in our schedule, but thanks to fellow blogger and Twitter friend, Rosina Rothman of BabyFriendlyLA, for bringing it to my attention.
In researching the events and reviewing the list of presenters, I was intrigued. The list was a whos who, all energetic, passionate people in their fields of expertise, early adopters, already embracing new media.
A little planning and research and the tone was set that this would be a great event.
The excitement began to mount the day prior to leaving for Las Vegas, [...]

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October 8th, 2008, Author: Tawny Press

Tags: blogworld, blogworldexpo, Tawny Press, twitter revolution
Posted in Blogging, Events | 9442 Comments »http://www.einnoventions.com/blog/social-media/blogging/blogworld-expo-2008/BlogWorld+Expo+20082008-10-08+19%3A25%3A29Tawny+Press

Getting Ready for BlogWorldExpo

Our Twitter friend and blogger, Rosina Rothman, the author and creator of BabyFriendlyLA, gave us a tip on the upcoming BlogWorldExpo, in Las Vegas.  She sent me a tweet and asked if we were attending.
This was not a conference on my agenda, but after looking at this list of speakers my plans suddenly changed.  The list of speakers was like reading my daily feed reads and other people I interact with on Twitter. Having all of them together, at one event, is fantastic.
And let us not forget, it’s Vegas!
I had attended the Gnomedex event online the past weekend and had read [...]

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September 1st, 2008, Author: Tawny Press

Tags: blogworld
Posted in Blogging, Events, News | 9375 Comments »http://www.einnoventions.com/blog/social-media/blogging/getting-ready-for-blogworldexpo-in-vegas/Getting+Ready+for+BlogWorldExpo2008-09-01+23%3A36%3A48Tawny+Press

What is LinkedIn?

What is LinkedIn’s real purpose?  It is a social networking platform for making connections, right? Wrong.
Wrong? I was sure surprised to learn I had been using LinkedIn improperly.
Hmmm, that must be the reason they “blocked” me from contacting people in my groups, without their email address.  LinkedIn was nice about it, stating they would remove it, if I basically acknowledged I now understood the concept.
Interesting enough, even if I had watched this video, and completely understood the concept of LinkedIn, I probably would have contacted “group” members.  I consider a “group” as a collection of people sharing common interests and [...]

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August 20th, 2008, Author: Tawny Press

Tags: Linkedin, Networking
Posted in Linkedin, Networking, Tips/Tools | 9313 Comments »http://www.einnoventions.com/blog/social-media/linkedin/what-is-linkedin/What+is+LinkedIn%3F2008-08-20+08%3A50%3A18Tawny+Press

Brands using Twitter

Anyone who knows me or engages with me on Twitter, soon realizes I believe in the power of Twitter.  It has become one of my favorite daily social networking tools.  A surprise considering I started with the question “what is a twitter”.
No morning paper for me anymore, just coffee, blogs and my Twitter peeps, for the first hours each day.  Topics change by the minute as information is spread through Twitterville.  Over the past few weeks, I have noticed an increase in brand discussion, the leading question, what brands are on Twitter?
The blog Fluent Simplicity dedicates an entire page titled [...]

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August 15th, 2008, Author: Tawny Press

Tags: Branding, Marketing, Networking, twitter
Posted in Branding, Marketing, twitter | 9291 Comment »http://www.einnoventions.com/blog/social-media/twitter/brands-using-twitter/Brands+using+Twitter2008-08-15+11%3A20%3A36Tawny+Press

Beginning Your Online Social Network

I have found this to be a to be a complement to traditional face-to-face networking.
Businesses are expanding globally and online social networks make it easier to develop business, promote, communicate and share resources around the world. It has helped make it easier for small and medium sized companies to grow their networks and compete in the global market place.
Where to start? That is indeed a great question, one I had in the beginning. I started with one of my favorite internet resources, about.com.
They had several articles to point me in the right direction. The first Online Business Networking Tip: Be [...]

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July 16th, 2008, Author: Tawny Press

Tags: Networking, online social networking
Posted in Networking | 924No Comments »http://www.einnoventions.com/blog/social-media/networking/beginning-your-online-social-network/Beginning+Your+Online+Social+Network2008-07-16+09%3A17%3A15Tawny+Press

Twitter In Plain English

Common Craft has created a reputation, for taking complex ideas, and turning them into short, unique and understandable videos.
I thought this would be a nice compliment to the posting “Twitter, What is a Twitter” and “Twitter Two Months & Counting”.
Common Craft has many more enjoyable videos, on their website as well as on YouTube, teaching Social Media services and applications in a easy to understand format.

I hope you enjoy and if you know of any other useful videos of Twitter, please let me know.
Related articles:

Using Twitter to Enhance your Social Network
Twitter – How Do You Manage the Noise?

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July 8th, 2008, Author: Tawny Press

Tags: Communication tools, Microblog, Networking, Networking services, twitter
Posted in Networking, Tips/Tools, twitter | 922No Comments »http://www.einnoventions.com/blog/social-media/twitter/twitter-in-plain-english/Twitter+In+Plain+English2008-07-08+11%3A49%3A00Tawny+Press

Word-of-Mouth 2.0

I’ve been thinking lately about how rapidly information spreads within Social Networks, through this second generation of Word-of-Mouth Marketing.

Word-of-Mouth Marketing has always been considered one of the most powerful and effective Marking tools available, and it doesn’t cost a dime.

In the past, Word-of-Mouth Marketing could only spread as fast as an Influence and Authority Network’s reach. But today, Social Networking through mediums like You Tube, Twitter, Facebook, LinkedIn, and Second Life has made it super viral.

Viral marketing uses pre-existing social networks to produce increases in brand awareness through self-replicating viral processes that can spread world-wide very quickly. [...]

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July 6th, 2008, Author: karlnewman

Tags: facebook, Linkedin, Networking, twitter
Posted in Marketing, Social Media | 921No Comments »http://www.einnoventions.com/blog/social-media/word-of-mouth-20/Word-of-Mouth+2.02008-07-06+11%3A04%3A07karlnewman

Twitter – Two Months & Counting

In the two months I have been testing this tool, I have discovered far more benefits to Twitter than ever imagined. It strikes me as funny, that I have only been using Twitter for a few months, because I already have created some wonderful relationships. This alone has made my Twittering experience worthwhile.
In addition to making new contacts and friends, I have been lead to valuable resources, helpful links, new social networking services, evaluations of new communication tools, alternative phone services, advice, support, and education and been witness to new ideas and the use of future technology.
It makes me smile, [...]

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June 18th, 2008, Author: Tawny Press

Tags: Communication tools, Microblog, Networking, Networking services, twitter
Posted in Networking, twitter | 9186 Comments »http://www.einnoventions.com/blog/social-media/twitter/twitter-two-months-counting/Twitter+-+Two+Months+%26amp%3B+Counting2008-06-18+20%3A05%3A19Tawny+Press

Twitter? What is a Twitter?

In April, I began to research the changes in Social Networking, and kept seeing references to Twitter. What is Twitter?  A micro-blog, posts up to 140 characters.
First thought was, what could I possibly say in 140 characters? Why would I want another social membership? Do I have time to fit one more network into my day? I had a lot of questions and soon founding myself needing to know more?
I went to my LinkedIn network and posted a
Immediately began getting responses. I was told there were lots of interesting people talking on Twitter, interesting contacts that are not easily found on RSS or [...]

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June 2nd, 2008, Author: Tawny Press

Tags: Communication tools, Microblog, Networking services, twitter
Posted in Networking, twitter | 9153 Comments »http://www.einnoventions.com/blog/social-media/twitter/twitter-what-is-a-twitter/Twitter%3F++What+is+a+Twitter%3F2008-06-02+16%3A40%3A02Tawny+Press

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