I follow a variety of wonderful professionals on Twitter. Through their daily links I learn a great deal, on a variety of levels, without the time investment of surfing the internet for information. I use links as part of my daily education process, quick, easy, sent by respected members of my network community.

In return, I send out information that I found interesting or helpful. That information was valuable to me, but how to analysis the value to my network community? Sure, many times I get tweets of appreciation or DM’s, but that is not a analysis by any means.

In compiling a database of social media applications, I came upon Tweetburner. It provides information on your most popular URL’s shared on Twitter, historical statistics, and more.

The first rule in using this application is the requirement of sending links in the shortened URL format “Twurl”. Twurl? Yes, you guessed it, not the format I had been using for the past eight months. A little frustrating to start a test with no history to view, however once I sent out five new links, I had plenty to help me evaluate Tweetburner.

Tweetburners Home Page

Let visit the Tweetburner home page.  On the home page of Tweetburner, you can view the generated Twurl’s to date, Twurl ‘s recently shared, most popular and top 10 URLs in the past hour.
Here is what you can view :

•    Current number of Twurls
•    Number of times Twurls have been clicked
•    Most popular Twirls in the last hour
•    Top 10 URLs with most clicks in the last hour
•    Recently shared Twurls

Now that we have teased you with Tweetburner ‘s main page, let us set up your free account and view your own Twitter and Friendfeed statistics.

Create Your Free Account

Let us start by creating your FREE account. This is a two step process:

Step 1 - Go to the Tweetburner website and click on “Create An Account”. Keep it simply and use your Twitter login and password.

Step 2 - Customize your Tweetburner account to include Twitter and Friendfeed. Here is the information you will need on hand:

•    Twitter Name & Password
•    Friendfeed User Name
•    Friendfeed remote key.

What’s a remote key? A remote key is a password to share with third-party applications and other websites, which allows them to interact with your account with limits.  This is much safer than supplying your password.

Your Stats

Your account is now set up.  Let us look around at YOUR user statistics. Start by clicking on the “Your stats” tab.

•    Clicks on user’s Twurls last week
•    Number of Twurls shared in the past Two weeks
•    YOUR top 5 Twurls
•    Latest Twurls

Please Note:  As previously stated, if your historical links were shortened using any format, other than “Twurl”, you will not see a history.  To begin tracking your history, set your application to send links in a “Twurl” format.

Archive

The archive page show past results, message, Twurl ID, number of Clicks to date and the date and time posted. This page is provides overall statistics on how many people clicked on your link.

How does this help you? This provides insight to the value of your links.

Account Sign Out

To sign out of your account, simply click on the button “Signout”. Obviously self explanatory, but I wanted to complete ALL the tabs.

One wonderful thing about Twitter is the ability to interact and learn from your community.

I find Tweetburner to be useful in evaluating the usefulness of my URL links.  How do you evaluate the usefulness of the URL’s you send in your Tweets to share? What other tools have your discovered and why do you find them beneficial? Do see Tweetburner as a value to helping you engage more effectively? Would appreciate your feedback.

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Related articles:

• Using Twitter to Enhance your Social Network
• Links – How to Find Them and Share Them on Twitter

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